Made by Artists
Brand: Depop
Challenge: Teach consumers that Depop is more than thrifting and offers unique products not found anywhere else.
Insight: Artists that sell on Depop create products stunning enough to be displayed in a museum.
Solution: Displaying the gorgeous works of art found on Depop in ornate gold frames helps consumers immediately recognize them as art.
In the pursuit of perfection, I generated over 400 images for this campaign. Some were too good to be left unseen.
